Time to Ramp Up Public Relations for the Cleantech Industry

Yes, it’s true. The Cleantech industry needs some PR. It is unfortunately getting a bad rap with the downfall of solar giant Solyndra – the biggest story impacting the industry since the BP oil spill. For those needing a refresher – the solar company failed earlier this year (for a number of reasons), despite a […]

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Weber Shandwick Seattle Celebrates 15 Years!

With the Emerald City as our backdrop, Weber Shandwick’s president, Andy Polansky, joined the team in Seattle last night along with our fantastic clients to help celebrate Weber Shandwick Seattle’s 15th anniversary. Be sure to check out some of the highlight photos below and in case you missed our posts over the course of the […]

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The Next 15 – Predicting the Future of CleanTech Communications

Fifteen years ago the cleantech sector as we know it today did not exist. Green and “clean” were relegated to the tree huggers and granola hippies of Big Sur. But as more scientific research pointed to climate change, and people realized that our oil reserves will one day dry up, a plethora of politicians, celebrities and even businesses took up the cause and began to shift the public’s view. People are starting to think differently – companies are starting to think about “greening operations,” people are exploring new technologies such as the electric car or solar panels and society is embracing new practices such as recycling – and in some cities like Seattle – even composting.

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The Fight Against E-Waste: A Global Snapshot

Electronics fuel innovation, save lives and increase efficiency in our jobs and daily activities. But what happens when tablets, mobile phones, hard drives and monitors die? Most people think dropping them at an office supply store is enough. But sadly, many companies that specialize in e-recycling actually ship these toxic trinkets to developing countries where […]

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Two Minutes with…Helen McClenahan

“Two Minutes With” is Weber Shandwick Seattle’s employee spotlight series that provides professional and personal insight into our rock star team. Enjoy! You are a key player in the company’s Cleantech Practice. What exactly is the goal of the practice and what types of clients fall under that umbrella? I’ve been working in the “cleantech” […]

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Amory Lovins on Sustainable Business

This week, more than 130 cleantech leaders gathered to listen to renowned sustainability consultant Amory Lovins at the Northwest Energy Angels (client) luncheon hosted at REI.  Lovins, who dropped out of Harvard but has 11 honorary doctorates, 29 book titles in his name (working on his 30th), named TIME’s Hero of the Planet, among dozens of […]

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Take a Peek Inside Weber Shandwick Seattle…

A story. It always starts with a story. I take pride in fostering a culture of storytellers. Day in and day out, our staff works to embed ourselves in the culture and mindset of our clients to not only meet but exceed goals and expectations. We’ve never been a “one off” project shop but rather […]

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Growing Roots in Cleantech

Green is clean, and when done right, so is technology. Add a dash of good-will and within the cleantech world exists some of the most cutting-edge, yet environmentally responsible companies I have ever had the chance to work with. It’s a rare combination that pushes me to hop online everyday and survey the always surprising […]

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GreenBuild 2010

This week the U.S. Green Building Council hosted its annual GreenBuild Conference – the largest show dedicated to green building. With Colin Powell as the key note speaker, nearly 30,000 attendees and more than 1,800 exhibitors showcased green products from building materials to renewable energy technologies – this is the green event for the industry. Weber Shandwick Seattle […]

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